Hola! I am Marcela
I help businesses and entrepreneurs build memorable brands and meaningful digital experiences.
My Approach
Collaborative
I believe in the power of collaboration to create exceptional Designs. Either if that is creating a Brand Identity, building a website, creating User Experiences, designing User Interfaces or Social Media, I immerse myself in your vision and goals. I work closely with you to develop a design that not only reflects your brand and voice but exceeds your expectations.
Iterative
I take an iterative approach in my work to ensure the final result aligns with your goals and reflects your unique brand identity. We’ll work together to refine and fine-tune your brand’s design, leaving no detail overlooked.
Adaptive & Flexible
I have had the experience of working in different environments, countries, languages and teams.
I have worked in inhouse, agency, startup and as a freelancer as well. I believe this has made me develop a broader adaptive and flexible attitude towards business and the creative field.
I love new challenges and understand the deep immerse of working for one brand as well as adapting quickly to different projects from new brands in a limited amount of time.
Being trilingual also has made me more sensitive and adaptive in understanding colleagues and the work atmosphere beyond words.
"I’ve worked with Marcela on various graphic design and social media projects and can highly recommend this talented designer and ambitious entrepreneur to anyone interested in working with her!"
Eva Ellen Schneider, Digital Communications Manager
Reviews
"Quirky, creative, thoroughly engaging and professional are some of the highlights of both Marcela's design skills and her personality. She is a very talented designer, brings a lot of passion into her work and is a delight to work with."
Ramesh Pallikara, Business Consulting
"I had the pleasure to observe Marcela managing and co-leading an interdisciplinary design team at the Studio Class at Dessau's MAID (Masters Program Studies of Integrated Design International). Marcela's creative and focused leadership attitude made her a great fit on the teams. She is an open-minded designer with the right passion for going long distances, where original and unique ideas are.
She worked on MEET YOUR FOOD project, redesigning nutritional guidelines for empowering the user to make healthier and wiser choices when grocery shopping. She contributed with an outstanding field research and graphic solutions for this project. She is a user centered and methodological graphic designer with strong focus on social innovation, transformation design, collaborative thinking and service design."
Alejandro Lecuna, Professor for Methodology and Design at Hochschule Anhalt in Dessau, Germany
FAQ
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We'll start with a free consultation to determine your design needs. I communicate my availability, how I usually work with clients and my rates. From this zoom call we both decide to collaborate or work together. Happy to beginn this journey with you!
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Pricing is based on both the project's scope and your desired timeline. (I promise fair rates and will always require your approval before we begin).
I normally charge half of the project pricing upfront and the other half once the project is ready and finalised.
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Timelines depend on the project, but I generally dedicate up to a month to each client, with the possibility of an extension based on my availability and your needs.